Privacy Policy of ArtConnect GmbH
This Privacy Policy describes how ArtConnect GmbH ("we," "us," or "our") collects, uses, and discloses personal data when you use our website (the "Website") or interact with our services. By accessing or using the Website, you agree to the terms and conditions of this Privacy Policy.
1. Personal Data Collection
We may collect various types of personal data from users ("Users") of our Website for the purposes outlined below. Personal data refers to any information that can directly or indirectly identify an individual.
1.1 Access to Third-Party Accounts
When you choose to access our services using your Facebook account, we may collect your contact email address as part of the permissions granted.
1.2 Advertising
We utilize Google AdSense to display advertisements on our Website. This service may collect and process trackers and usage data for personalized advertising.
1.3 Analytics
We use Google Analytics, MixPanel, and Google Analytics for Firebase to analyze and measure the usage of our Website. These services collect trackers and usage data to provide insights into user behavior.
1.4 Hotjar Form Analysis & Conversion Funnels
To analyze and improve the performance of our forms and conversion funnels, we utilize Hotjar. This service collects trackers and usage data for that purpose.
1.5 Contacting the User
If you contact us through the contact form on our Website, we may collect your email address, first name, last name, and website information. Additionally, if you subscribe to our mailing list or newsletter, we collect your email address.
1.6 Content Performance and Features Testing (A/B Testing)
We employ Google Optimize and Google Optimize 360 to conduct A/B testing and optimize content performance. These services may collect trackers and usage data for that purpose.
1.7 Data Transfer Outside of the UK
In some instances, personal data may be transferred outside of the UK for specific purposes, including based on standard contractual clauses, consent, UK adequacy regulations, or other legal bases.
1.8 Data Transfer Outside the EU
Personal data may also be transferred outside the European Union for certain purposes, based on consent, other legal bases, to countries that guarantee European standards, or using standard contractual clauses.
1.9 Displaying Content from External Platforms
To integrate content from external platforms, we use Instagram widgets and embed videos from Vimeo. These platforms may collect trackers and usage data as described in their respective privacy policies.
1.10 Handling Activities Related to Productivity
For managing productivity-related activities, we utilize Trello, Gmail, Google Docs, and Google Sheets. These services may collect personal data such as email addresses, company names, country information, and more, as specified in their respective privacy policies.
1.11 Handling Payments
When processing payments, we may collect personal data such as billing addresses, email addresses, first names, last names, and payment information. This data is necessary to complete the payment process and may be collected through Apple Pay and Stripe.
1.12 Heat Mapping and Session Recording
To improve user experience, we use Hotjar Heat Maps & Recordings, which may collect trackers, usage data, and other specified data as outlined in their privacy policy.
1.13 Hosting and Backend Infrastructure
Our Website is hosted on Photon Engine Cloud, Amazon Web Services (AWS), and Google Cloud Storage. These hosting providers may collect various types of data as specified in their respective privacy policies.
1.14 Infrastructure Monitoring
For infrastructure monitoring purposes, we utilize Sentry, which may collect various types of data as specified in their privacy policy.
1.15 Interaction with Data Collection Platforms and Other Third Parties
We may interact with data collection platforms and other third parties for various purposes. These interactions may involve the collection oftrackers, usage data, and various types of data as specified in their respective privacy policies. Examples of such interactions include Hotjar Recruit User Testers, Hotjar Poll & Survey widgets, and Firebase Notifications.
1.16 Interaction with Online Survey Platforms
To conduct online surveys, we utilize Hotjar surveys and Typeform. These platforms may collect data communicated while using the service, email addresses, first names, geographic positions, and other types of data as specified in their privacy policies.
1.17 Platform Services and Hosting
Our Website is built and hosted on Squarespace. When you interact with our Website, Squarespace may collect personal data such as first names, geography/region, last names, payment information, and usage data. Please refer to Squarespace's privacy policy for more information.
1.18 Registration and Authentication
You have the option to register and authenticate using Google OAuth or Facebook Authentication. These services may collect various types of data as specified in their privacy policies.
1.19 Registration and Authentication Provided Directly by this Website
We offer direct registration and authentication on our Website. When you choose to register directly, we may collect personal data such as billing addresses, cities, company names, countries, county information, dates of birth, email addresses, first names, languages, last names, passwords, phone numbers, profile pictures, professions, user IDs, usernames, VAT numbers, and website information.
1.20 Social Features
If you choose to create a public profile on our Website, we may collect personal data such as cities, email addresses, first names, last names, professions, and usernames.
1.21 SPAM Protection
To protect against SPAM, we use Google reCAPTCHA, which may collect trackers and usage data as described in their privacy policy.
1.22 Tag Management
We utilize Google Tag Manager to manage website tags, which may collect usage data.
1.23 Traffic Optimization and Distribution
To optimize and distribute website traffic, we use Cloudflare. This service may collect trackers and various types of data as specified in their privacy policy.
1.24 User Database Management
For managing our user database and communication, we use Intercom. This service may collect data communicated while using the service, email addresses, trackers, universally unique identifiers (UUIDs), usage data, and other types of data as specified in their privacy policy.
2. Information on Opting Out of Interest-Based Advertising
In addition to the opt-out features provided by the services listed above, you can learn more about how to opt out of interest-based advertising in our dedicated Cookie Policy section.
3. Further Information about Personal Data Processing
We may use additional cookies, such as the Global TCF v1 Cookie (euconsent), Global TCF v2 Cookie (euconsent-v2), iubenda CCPA Cookie (usprivacy), and iubenda Consent Solution localStorage. These cookies store user preferences, advertising tracking preferences, and temporarily store pending data. Please refer to our Cookie Policy for more details.
4. Personal Data Collected through Other Sources
In some cases, we may collect personal data from other sources, such as third parties, based on legitimate grounds. If we collect personal data in this manner, we will provide specific information about the source in the relevant sections of this Privacy Policy or upon request.
5. Preference Cookies
Preference Cookies are used to store user preferences, such as timezone and region, within the local domain of our Website.
6. Push Notifications
We may send push notifications to your device for the purposes outlined in this Privacy Policy. You can generally opt-out of receiving push notifications by adjusting your device settings. However, disabling push notifications may impact the functionality and utility of our Website.
6.1 Push Notifications Based on Geographic Location
We may use your
geographic location to send you push notifications relevant to your location. You can opt-out of receiving these push notifications by adjusting your device settings or disabling location services.
7. Legal Basis for Processing Personal Data
We process personal data based on various legal bases, including consent, performance of a contract, compliance with a legal obligation, protection of vital interests, legitimate interests pursued by us or a third party, and other applicable legal bases. The specific legal basis for processing personal data depends on the purpose for which the data is collected and used.
8. Data Retention
We retain personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The criteria used to determine the appropriate retention period include the nature of the personal data, the purposes for which it is processed, and legal obligations.
9. Data Subject Rights
As a data subject, you have certain rights regarding your personal data. These rights may include the right to access, rectify, erase, restrict or object to the processing of your personal data, as well as the right to data portability and the right to withdraw consent. To exercise these rights, please contact us using the information provided at the end of this Privacy Policy.
10. Security Measures
We implement appropriate technical and organizational measures to ensure the security of personal data and protect it against unauthorized access, loss, alteration, or disclosure. However, no security measure is 100% secure, and we cannot guarantee the absolute security of personal data.
11. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The updated Privacy Policy will be effective as of the date stated at the beginning of the policy. We encourage you to review this Privacy Policy periodically for any updates.
12. Contact Us
If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:
ArtConnect GmbH
Address: Eitel-Fritz Str. 7, 14129 Berlin
Email: hello@artconnect.com
We will respond to your inquiry as soon as reasonably possible.